Your Analytics page turns your sales into a picture you can act on: how much you have earned, where it comes from, how visitors turn into buyers, and who your customers are.
Revenue and sales
The top of the page shows your total revenue to date and your total sales, plus a last-30-days view. Revenue figures are your net share after fees, so the number is what you actually keep.
Trends over time
Switch the trend between monthly, quarterly, and yearly to see how revenue and sales move over time, with the growth compared to the previous period.
Where your revenue comes from
See revenue broken down by product type and by individual product, so you can tell which offerings earn the most and which get attention but few sales.
Your sales funnel
The funnel shows, over the last 30 days, how many people visited a product page, how many reached checkout, and how many bought, with the drop-off at each step. Visitor and checkout tracking is recent, so it fills in from now on; your purchases are always counted.
Your customers
See how many distinct customers you have, how many are returning, your repeat rate, and average lifetime value, plus a searchable list of who bought, what they spent, and when. Revenue by country shows where your buyers are.
Exporting
You can export your customer list to a spreadsheet for your own records.
Honest numbers
Analytics only ever shows real activity. There are no inflated or invented figures, so you can trust what you see and make decisions on it.